Recently, there’s been a lot of talk about the growth in eBook sales slowing down. One of the possible reasons given for this is the growth in sales of tablets, as opposed to dedicated eReaders. The assumption is that having a tablet means that you’re too distracted by all the other things you can do with it to be reading all the time. But does this argument really stand up? I’m not so sure.
If you are so easily distracted from reading a book, because there’s a really cool game you’ve downloaded to play, were you really a dedicated reader anyway? Someone who enjoys reading will read whatever device they have, whether that’s a tablet, a Kindle, a Nook or a Kobo. Okay, they might still play the game, but it will be in addition to their reading.
In my opinion, the reason eBook sales growth is slowing down (and that’s slowing down, not decreasing) is likely to be because so much free content is flooding the market.
What do you think? Are tablets really the issue here?